Turn Typeform inquiries into HoneyBook leads with a drafted reply

By General Input

When a prospect submits your inquiry form, create the HoneyBook contact and project, draft a personalized first reply in Gmail, and ping your team in Slack.

Integrations

  • Typeform
  • HoneyBook
  • Gmail
  • Slack

Type

Agentic Task

Categories

  • Sales
  • Operations

Build an agent that catches every new inquiry from our Typeform contact form, captures the prospect in HoneyBook, and queues up a personalized first reply for me to review. The goal is to stop losing inbound leads to slow intake.

Trigger: a Typeform webhook that fires when a new response is submitted on our inquiry form.

When a response comes in, the agent should read all the form answers and then do the following, in order:

1) In HoneyBook, use Create Contact to add the prospect with their name, email, and phone number from the form. If a field is missing, leave it blank rather than guess.

2) In HoneyBook, use Create Project to open a new project at our inquiry stage, linked to the contact from step 1. Map event date, budget, and project type from the matching form fields. When the prospect's answer is sparse or unclear, fall back to sensible defaults (placeholder event date, project type "to be confirmed", budget left blank) and note in the project description that the field needs follow-up.

3) In Gmail, use Create a Draft addressed to the prospect for a personalized first-touch reply from the owner's mailbox. Do not send it. The draft should reference the specifics they shared in the form: the date they asked about, the package or service they hinted at, and any constraints they mentioned (venue, headcount, vibe, deadline). Keep it warm and human, two to four short paragraphs, with one clear next step (a link to book a call or a question that moves the conversation forward). Avoid sounding templated.

4) In Slack, use Send a Message to post a one-glance summary to our #new-leads channel so the team can react fast. The message should include: the prospect's name, what they are asking for in one sentence, any red flags (budget far below our floor, date already past, vague "just exploring" tone), any green flags (specific date, budget in range, named referral source), and a direct link to the new HoneyBook project.

Integrations to use: Typeform for the trigger payload, HoneyBook for Create Contact and Create Project, Gmail for Create a Draft, and Slack for Send a Message. Make the inquiry Typeform, the HoneyBook inquiry stage name, the Gmail sender mailbox, and the Slack channel configurable so I can change them later without editing the workflow.

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